Audience-Suitable audiences to target/considerations we need to be aware of to attract audience

Audience

What audience is suitable for you to target?

When creating a film we must consider target audience, our groups aim is to maximise our audience as best as possible in order to gain a greater amount of viewers. The two main subgenres we have been considering are the psychological thriller and the action thriller. Action thrillers tend to be more of a male choice, they tend to involve guns, explosives and other forms of destruction. However the psychological thriller can meet both audiences as it is focused more on the mind of the viewer however could be more for the older age range. We will aim to meet mainly the male gender, this is because we have chosen to film an action thriller. This is a sub genre that is more preferred by the male audience, involving guns, crime explosives are all ideas that we are wishing to bring into our film. The age range we are aiming at is 15-25, otherwise known as teens to young adults. The reason we have chosen this age range is because our film is mainly focused on younger people, we will aim to grasp the likes of younger adults as this will be easier for us to relate to, we will consider what people of our own age range would like to see in a thriller film and put this into context. Based in the inner city where crime plays a huge role, teens to young adults will all be aware of these issues, the location of our film will be the inner city centre including alleys, estates and main london locations. Furthermore the actors which we use to shot the film will be of our age range this is relevant to the audience. The region we are aiming at is British more specifically London, this is because it will be shot in the area based on action and crime that occurs presently. It is a british production where we will incorporate the life style of a young teen in London and make it into a film.

What considerations do we need to be aware of to attract my audience?

As we have considered the 15+ age range this means that our film must meet all ages above 15, therefore teens and young adults. We have looked into the 15 certificate in order to see what limits we must base our sequence on.

15 must not use discriminatory language or behaviour, it must not show drug taking or promote drugs, weapons can be used however they cannot be glamorized furthermore the fact of death and sexual violence is unacceptable.

By looking at this age range we will make sure that our film is more action rather than violence, yet it still keeps the audience second guessing. We are aiming at the male gender of audience therefore there are many considerations we need to be aware of in order to meet the satisfaction of all those in our audience range.

The BBFC (British Board of Film Classifications) has helped to set boundarys for film makers, it restricts different sorts of actions such as violence for different age boundaries. As we will be aiming at the over 15 age range we will have to keep to the restrictions I have looked into above.